No two faces are the same, and your makeup routine shouldn't be either. Through personalized one-on-one guidance, you'll learn techniques tailored to your features, discover products that truly work for your skin, and gain the confidence to recreate looks that enhance your natural beauty.
one-on-one lesson designed to help you master makeup that enhances your natural beauty
Personalized
makeup lesson
private
personalized
for you
beauty
The SOYI Private Makeup Lesson is designed
to help you feel confident in your own beauty
by simplifying makeup, refining your routine,
and teaching techniques tailored specifically
to your features and lifestyle.
INCLUDED
WHAT'S
- Skin type and condition
- Face shape and proportions
- Eye shape
- Brow shape
- Skin tone and undertone
- Skincare routine
- Beauty goals and lifestyle
This allows every recommendation to be thoughtfully tailored to you.
Together, we will evaluate
Before we begin applying makeup, we'll take time to understand your unique features and beauty goals.
Personalized Beauty Consultation
- Creating healthy, natural-looking skin
- Foundation and concealer selection
- Brow shaping and filling
- Eyeshadow placement for your eye shape
- Eyeliner techniques
- Mascara and false lashes
- Blush, contour and highlight placement
- Lip shaping and color selection
Every lesson is customized to your experience level and personal goals.
Topics may include
Rather than following trends or generic tutorials, you'll learn techniques specifically chosen for your face.
Learn Makeup Designed for You
Curated Product Recommendations
- Which products are worth keeping
- Which products aren't working for you
- Foundation shades and formulas
- Brushes and tools
- Skincare preparation
- Future purchases that suit your skin and budget
we will review and discuss
One of the most valuable parts of the lesson. The goal is not to buy more makeup. It is to build a collection that truly works for you.
Watching a technique is one thing—applying it with confidence is another.
During the lesson, you will recreate each step yourself while I provide personalized guidance, refine your technique, and answer questions along the way.
This hands-on approach helps you better understand the application process and gives you the confidence to continue practicing at home.
Guided Hands-On Practice
Your Personalized Beauty Notes
Following your lesson, you will receive my signature beauty guide, thoughtfully completed with personalized notes and recommendations based on everything we covered together.
I will highlight the techniques that work best for your features, product and shade recommendations, and tips specific to your skin, face shape, eye shape, and beauty goals—giving you a practical reference to revisit whenever you do your makeup.
The right colors have the power to elevate your natural beauty with effortless harmony.
During your Personal Color Analysis, we'll discover the shades that best complement your unique features and complexion. You'll learn how to confidently choose makeup, clothing, accessories, and hair colors that enhance your natural coloring and create a more refined, balanced appearance.
This personalized analysis becomes a lasting guide, helping you make confident beauty and style choices long after your lesson.
Personal Color Analysis (Add On)
Enhancement Over Transformation
Connection Over Transcation
Individuality Over Imitation
Artisty Over Formulas
Elegance Over Trends
soyi philosophy
- debbie h.
"Kelly helped me understand my unique features, skin, and coloring through thoughtful analysis and personalized guidance. I left with practical techniques, tailored product recommendations, and the confidence to create a makeup routine that truly suits me."
"A Truly Personalized Lesson"
- phuong v.
"As a complete beginner, I left with a clear understanding of what truly suits me—from skincare and color selection to makeup techniques tailored to my features. Every question was answered with patience and expertise."
"From Overwhelmed to Confident"
past students
words from
"The lesson was customized to my goals, and I learned techniques I could immediately apply. Kelly's welcoming studio, professional guidance, and attention to detail made it a wonderful experience."
- Hannah K.
student testimonial
Kelly, founder and lead artist of SOYI Makeup & Hair, is an award-winning bridal makeup artist and bridal hairstylist serving brides throughout the San Francisco Bay Area, Napa Valley, Carmel, and destination weddings. She is known for timeless, naturally refined bridal beauty and an elevated, personalized experience.
Timeless beauty, crafted for the most beautiful version of you.
meet Kelly
as seen in:
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